Renovated boutique shopfront with frameless glass and slim black frames in a brick building
Retail & Hospitality · Melbourne, Australia

Bloom & Co. Shopfront

A 1970s shopfront with smoked glass and a dead entrance, reborn as an open frameless storefront — while the shop kept trading three days a week.

Reference study Asia-Pacific Renovation
Representative study imagery
Location Melbourne, Australia
Year 2025
Envelope 120 m² envelope
Building Ground floor
Programme 4 weeks ex-works
Scope Design & Supply
01 · Project brief

The building question behind the facade.

A 1970s shopfront with smoked glass and a dead entrance, reborn as an open frameless storefront — while the shop kept trading three days a week.

02 · The story

How the envelope was resolved.

Each chapter records a decision the next project team can evaluate: intent, performance, production and site delivery.

01

Intent and facade brief

The lease demanded the store stay open through the works. We phased the facade bay by bay: survey one week, fabrication while the shop traded, then overnight bay swaps that never closed the till for more than a day.

02

System and climate response

Existing structure was surveyed by laser and our design reused the original steel portal rather than replacing it — a decision that saved the client budget and the programme two weeks.

03

Fabrication and coordination

The new storefront is a slim framed system with oversized pivot entries and a bulkhead detail that hides the roller shutter when open. The before-and-after is the single most persuasive image in our retail portfolio.

04

Installation and handover

Because the system is modular, the client has since ordered two matching bays for their next fit-out — same dies, same finish, shorter lead time.

03 · System & scope

Renovation Facade Systems

Design & Supply

Facade area
120 m² envelope
Programme
4 weeks ex-works
Building scale
Ground floor
Explore this facade system
04 · Responsibilities

Who did what.

Client Retail tenant
Architect Retail designer
Main contractor Shopfitter
Facade engineering Starveil Facade
Installation Shopfitter's crew
05 · Study outcomes

What the reference study is designed to test.

  • 01

    Shop traded throughout — never closed more than one consecutive day

  • 02

    Existing steel portal retained, saving two weeks and real budget

  • 03

    Repeat order placed for the client's next store within 6 months

Discuss a similar facade scope.

Share the project location, drawings or photographs and intended installation route. We will frame the first technical questions within 48 hours.

Get a Project Review
WhatsApp